Overview

  The world of business has shifted towards a virtual (internet-based) marketplace. You must have an "optimized" website and web presence to stay competitive due to increasing popularity of and reliance on search engine results.

  Prospective customers and clients of most businesses increasingly go to the internet's search engines and query by entering keywords or phrases to find the products, services and information they want. These queries (or entered keywords) generate search results ("organic" or “natural” search results are on the left; pay-per-click [PPC] ads are on the right). To be visible ("found") at or near the Top of these results mandates that your business meet two critical requirements, namely having both:

  What sets AMS apart from the competition and leverages your own early climb to the Top is we offer BOTH kinds of services under one roof – designing beautiful, functional, search-engine-friendly websites AND delivering premier SEO Marketing solutions! In its AngelBranding Foundation level (AMS Components 1-3), AMS builds for you an optimized website; in its AngelBranding Promotion levels (AMS Components 4-9), AMS offers a variety of marketing methods (SEO-based and otherwise) which build your traffic and profits upon that AngelBranding Foundation.

  In terms of our SEO-based methods, AMS specializes in SEO Marketing (Search-Engine-Optimized Marketing = Attracting traffic from non-paid, organic or natural search results) vs. SEM Marketing (Search-Engine Marketing = Attracting traffic from paid inclusion search results such as via Google AdWords) because over 60% of search engine users do not click on PPC ads. And because over 90% of search engine users do not view results beyond the first page, our mission is to get you on Page One of the major search engines and, ultimately, in Top 3 positions. This level of search engine visibility is a function of the extent of and consistency with your marketing investment and the effectiveness and duration of the SEO Marketing methods your investment buys.

  While some businesses are better marketed without reliance upon search engine visibility using SEO-based marketing tactics (because their targeted markets may not use search engines to find them, which is why in our AngelBranding Promotion levels we also offer other “visibility” solutions to drive traffic to your site without depending on search engine queries), every business can nonetheless benefit from a strongly optimized website.